Entry Level Job Market Report

Business Development

Overall Rating
High
Competition
Very High
Avg Entry Salary
$65k (USD)
Job Satisfaction
3.8/5
Growth Potential
High
About

Business Development professionals identify prospects, nurture client relationships, and support growth strategies that drive revenue and expand market share.

Overall Rating
High
Entry-level business development opportunities remain in steady, but competitive demand in 2025. The role offers excellent networking and advancement, but shifting employer expectations and digital transformation mean that candidates must bring more technical, analytical, and prospecting skills to stand out.
Competition
Very High
Entry-level business development job openings have drastically decreased in 2024–2025 for several interrelated reasons:

AI automation & Experience Inflation: AI-powered tools now handle much of the research, data entry, and outreach once assigned to junior staff. As companies automate initial prospecting and client management, they increasingly seek candidates who combine tech fluency with strong interpersonal skills. Many "entry" roles demand internships or 1-2 years of prior experience - shrinking the talent pipeline for new graduates

Employer Selectivity: Companies now seek "plug-and-play" hires who can deliver results immediately, bypassing traditional training and ramp-up periods. As a result, job descriptions often require concrete evidence of sales acumen, digital tool mastery, and business communication.

Shift Toward Digital & Hybrid: Widespread adoption of CRM, data analytics, and automation platforms impacts the role - favoring candidates who are skilled in digital outreach and fluent across multiple channels, including social selling, virtual presentations, and AI-powered prospect scoring.

Reduced Headcount Expansion: While employers expect to maintain or slightly increase overall hiring (+0.6% year-over-year), budget tightening and AI adoption have led to a shrinking pool of true entry-level jobs in business development, particularly at large firms and in saturated urban markets.

Wider Talent Pool: Expanded remote work and national job postings have intensified competition, as applicants from across the country vie for the same openings.
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-11%

Decrease in business development jobs between 2020-2025

FRED: Federal Reserve Economic Data

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+10%

Change in the overall number of job listings 2020-2025

All jobs: +10%
Banking and finance: -7%
Sales: -8%
Marketing: -19%
Software development: -34%

Salary
$65K (USD)
Typical entry-level business development salaries range from$45,000–$65,000, with the top 10% earning $80,000. Entry-level salaries are highest in New York, San Francisco, Boston, Austin, and Chicago (avg:$70k)

Best US Cities for Business Development roles (2025): San Jose, San Francisco, Seattle, Las Vegas, New York, Boston. California and Texas have the most job openings. North Carolina and Colorado have the most rapid growth in openings.

Top Employers:
- Tech and SaaS:
Salesforce, HubSpot, Oracle, Google, Microsoft
- Consulting and Services:
Accenture, Deloitte, PwC, EY
- Large Corporations:
Amazon, JPMorgan Chase, Bank of America, Delta Air Lines, Procter& Gamble
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Job Satisfaction
3.8/5
Average happiness: 3.8 out of 5 stars. Many entry-level business developers appreciate strong advancement prospects and variable pay tied to success. The drawbacks: intense performance pressure, ambiguous career progression at some firms, and high rejection/volume outbound work in many roles.

Career Potential:
Entry-level business development roles are springboards to account management, sales strategy, product management, marketing, partnerships, and even operations or founder/entrepreneurial paths.
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Growth Potential
High
AI isn’t replacing business development roles, but it’s changing the work:
- Most routine outreach, database research, and reporting are automated, requiring professionals to add value through relationships, insight, and strategy..

- Human skills like negotiation, trust-building, creative deal structuring, and nuanced communication remain essential..

- Embracing digital-first platforms for CRM, prospecting, and analytics is now mandatory for career survival and growth.

Business development remains a results-driven and dynamic career field, but entry-level jobs face digital disruption and tighter employer expectations in 2025.
AI isn’t eliminating roles but is replacing many traditional tasks - forcing new hires to upskill, specialize, and build robust portfolios. Career mobility is strong for top performers - especially those who master both human relationship building and digital/AI-powered tools.